Security, Safety, and Trust for the AI Era

Alice (formerly ActiveFence), founded in 2018 and based in New York City and Tel Aviv, is an AI security company that helps organizations build, ship, and operate AI applications, agents, and models safely. Following its rebrand from ActiveFence, the company applies more than seven years of adversarial intelligence to securing the modern AI stack.

Its WonderSuite platform spans the full AI lifecycle: WonderBuild delivers pre-launch stress-testing to harden systems before deployment, WonderFence provides dynamic runtime guardrails that keep live applications safe and policy-aligned, and WonderCheck runs ongoing automated red-teaming to catch drift and emerging risks in production.

The platform is powered by Rabbit Hole, described as the world’s largest collector and manager of adversarial intelligence data — built on billions of toxic and abusive samples and enabling real-time threat detection across 120+ languages. Alice protects more than 3 billion users across foundation models, GenAI applications, user-generated content platforms, and regulated sectors including financial services, healthcare, and insurance, letting teams innovate without fear.