Guided Security Playbooks and Automated Monitoring for SMBs and Individuals

Badrap Oy is a Finnish software company founded in 2017 by Jani Kenttälä and based in Oulu. Its platform is aimed at people and organizations that know they have security work to do but have no security team to do it, from individuals protecting a household to companies in energy, healthcare, finance, government, and education. The service is subscription-based, with a free tier for personal and family use and paid tiers for businesses.

The core unit of the product is the playbook: an interactive, step-by-step set of instructions for completing one security task, covering areas such as personal security hygiene, NIS2 compliance preparation, and staff training. Playbooks are backed by integrations with cloud providers including AWS, Google Cloud, and Azure, and with productivity suites including Microsoft 365 and Google Workspace, so routine checks run automatically. The platform adds continuous monitoring and recommendations tied to the customer's own environment.

Badrap's approach makes security work legible to non-specialists by breaking it into completable tasks rather than presenting a dashboard of findings. Business tiers split into self-service and full-service, the latter adding the option to book domain experts for help with specific playbooks. The pricing structure, with a genuinely free personal tier, reflects the founders' stated aim of making security information accessible and actionable for a broad audience rather than only for large enterprises.